Conservation Influencers

Pro Wildlife

Munich, Germany

Pro Wildlife was founded in 1999 by biologists, veterinarians and others interested in nature and conservation issues. Its mission, according to its website, is to ‘improve the protection of wildlife and their habitats in Germany and around the globe’.

Pro Wildlife is active in both the International Whaling Commission (IWC) and CITES. It is also a member of the international Species Survival Network (SSN) and the Deutscher Naturschutzring (DNR). 

Pro Wildlife works with sanctuaries and animal protection projects, which ‘rescue, return to health and protect species that suffer from or are threatened by poaching and wildlife trafficking’. For example in Zambia, where it partners with Game Rangers International to rescue and care for orphaned elephants. Pro Wildlife is also involved in projects that ‘protect wildlife habitats and which educate people in the ways and means to curb wildlife trafficking and poaching’.

More controversially, Pro Wildlife funds undercover investigations and raids against suspected animal smugglers. It is especially focused on and is hostile to the legal and illegal ivory trade. In its 2109 annual report, Pro Wildlife celebrated the fact that at CITES’ CoP-18 ‘all attempts to free up the trade in rhino horn and live rhinos experienced a gratifyingly clear defeat’. Pro Wildlife also opposes all commercial whaling and dolphinaria.


Andrea Höppner, CEO


Small Board led by Andrea Höppner


According to its website, on December 31, 2019, Pro Wildlife had assets worth Euro 1,188,646.35.

About the directory

Conservation Influencers is a searchable directory of the animal activist, environmental and ecological lobby. It examines the history, mission, methodology and reputation of NGOs to assess their impact on the global conservation cause.


Wildlife Conservation Society

In 1906, the Wildlife Conservation Society (WCS) put an African man on display in Bronx Zoo’s Monkey House. In 1918, one of WCS’s founding fathers, Madison Grant, published Passing of the Great Race, which Adolf Hitler referred to as his ‘Bible’. Another leading creator and early leader of WCS, Henry Fairfield Osborn Sr, was also a founder of the American Eugenics Society. His son headed WCS from 1940 to 1968, overseeing a series of major initiatives in Africa. There, WCS became one of the architects of the prohibition movement, which put wildlife for consumptive use and vast regions of land out of bounds to humanity. In 2020, WCS distanced itself in public from the racist views of Grant and Henry Fairfield Osborn Sr. But it has yet to issue a critical account of the legacy of Fairfield Osborn Jr, even though he led WCS into the modern era while sharing similar politically-inspired ecological goals to his father and Grant. WCS devotes considerable financial resources to influencing outcomes at CITES. WCS’s CEO reportedly earns USD$1,320,978.